Big Business in America for the past 200 years kept its public face politically neutral. Big oil said put a tiger in your tank and that was just about the end of it.. Suddenly advertisements and actions practically proclaim they are on board with the progressive movement, lock, stock and barrel. Big tech bans orange man bad.
Did top management and the directors suddenly become woke? No. Anyone with some experience living in or studying autocratic governments can recognize what is going on. Big Business is trying not to be the first person to stop clapping after comrade Stalin finishes speaking. They are loudly demonstrating that they are on board with whatever the powers that be want them to be on board with, and no one on Earth is more enthusiastic than they. Why they can clap all night after everyone else goes home.
We have crossed the black hole event horizon where everything is sucked into the power gravity well of the US Government. The government has increased its power bit by bit every year since the Constitution was ratified. Now it is all powerful.
Scholars of such absolute authority know what the clapping monkeys do not yet. Clapping long and hard may not save you. Approved thoughts will become more and more extreme, people will jockey for power by denouncing other woke people, the most ruthless and the most murderous will rise to the top.